What IS creativity and why do we need it?

I’m going to tell you a BIG secret.

Creativity applies to YOU and your life in one way or another, even if you are not an artistic individual! Creativity is imagination, innovation and originality.

Creativity is often and unfortunately pushed to the side as something that is not the most important skill to have in our daily lives, education, and careers. Creativity has become the green beans of the Thanksgiving meal when it should be seen as the turkey (although I really do love green beans) Creativity is much more than playing with colors and crayons. Creativity is the motivation to innovation! Creativity helps us question, solve problems, and create.

Creativity is a vital skill to have on your resume and for good reason. Creativity is not only an important skill for employees but also enhances the environment you are working in. A creative environment for employees has become a foundation for successful companies today such as Pixar, Apple, Google, and Zappos.

Creativity is not only important in our careers and professional lives but our daily lives as well. Creativity makes life exciting and fulfilling.

“Creativity is experimenting, growing, taking risks, breaking rules, making mistakes, and having fun”
– Mary Lou Cook

“But I’m not a creative person!” you say. Did you know that creativity is something that is not just a natural-born trait passed down by our DNA but a trait that we can actually learn, build, and grow?

One of the best ways to help build your creativity is to open your mind and spirit to the world that is out of your normal comfort zone and environment. If you allow yourself to be stuck in one environment you will not have the room to grow your mind and gather new thoughts and ideas from other people, environments, cultures, or even religions.

My challenge to you is to try something new. Go somewhere new. Talk to someone new. Cook something new. Step out of your daily environment and routine. You might find a new passion or discover a new talent. You might come up with a groundbreaking idea and become a millionaire in the near future.

You might fall, you might fail, you might not even enjoy the outcome. Let me say this loud for everyone to hear in the back. FAILING IS OKAY. We are meant to fail and fall because this is how we broaden and grow our mind, thoughts, and nurture our creativity.

You CAN be creative and I am so excited to help you reach your highest creative potential!

xoxo // Mariah Cassandra

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